The Federal Agricultural Marketing Authority (FAMA) is an agency under the Ministry of Agriculture and Agro-based Industry. Set up as a statutory body in 1965, FAMA is responsible in the supervision, coordination, regulation and improvement of the marketing of agricultural products, which include fruits and vegetables both for domestic and export markets. As the Government’s marketing arm for agricultural products, FAMA organises marketing activities, set targets and product standards, monitor performance, develop marketing strategies and tools as well as initiate innovative programmes to promote Malaysian agricultural products.

This year, we will be showcasing wide range of products ranging from coffee and beverages, snack, natural honey and cooking paste which we feel will be well accepted amongst the Singaporean and world-wide consumers especially those looking for HALAL certified food.